Funnel Fundamentals
Turning Clicks into Customers
Are you ready to transform your online presence and supercharge your sales? From the first spark of brand awareness, through customer engagement, to the ultimate conversion, we guide you every step of the way. Not stopping at that, we also touch on the vital role of retention in maintaining your hard-earned customer base.
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Unit 1: Introduction to Sales Funnel
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Unit 2: Brand Awareness and Engagement in a Sales Funnel
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Unit 3: Conversion and Retention in a Sales Funnel
What you’ll learn
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Discover effective techniques to increase brand awareness, enhance customer engagement, and improve conversion rates in your sales funnel.
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Gain insights into the importance of customer retention and strategies to maintain a loyal customer base, even after conversion.
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Grasp the basic concepts and stages of a sales funnel, and learn why it's a crucial part of your digital marketing strategy.
Course FAQ
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This course is designed for digital marketers, marketing agencies, and anyone interested in mastering the art of the sales funnel. It is ideal for those who want to increase their brand's online presence and conversion rates.
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A sales funnel is a marketing concept that illustrates the journey a customer goes through from the first interaction with your brand (awareness) to the final purchase or conversion. It's like a metaphorical funnel, where a large number of prospects enter the top (awareness stage), and only a fraction come out from the bottom (conversion stage), becoming customers. This course will help you understand and efficiently apply this concept to your marketing strategy.
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This course has already taken place live and this is a recording of the sessions.